About Us

Climate change has come to the awareness of almost everyone.

Despite so, we believe that in order to make a material impact on slowing down global warming, there should be a change in many people’s perception that climate change is just an issue for someone else with more power and resources to figure out the solutions. Instead, people should make climate change part of their daily lives. What it means is that when choices are to be made regarding plans and projects as an example, people would take carbon footprint into consideration. The issue would come as natural as the question of what transport to take whenever one wants to get to a place. It does not matter which attitude they take towards global warming, as long as the consideration becomes part of their daily lives and gets dealt with according to their personal values.

Our mission is to introduce, promote and strengthen a core concept towards fighting climate change – carbon prudence. Building upon this concept, we will build a series of services to support its practice in daily personal as well as corporate life.

So please stay tuned to this website!